Create Consistent Characters for Your Brand Using Midjourney V6

Midjourney's latest update brings a really useful feature: creating consistent characters. This might sound small, but it opens up many possibilities, especially for businesses and creators.

Before this update, getting Midjourney to generate the same character over and over was tricky. This made it hard to use AI images for things like comics, stories, or having a consistent face for your brand's marketing.

Now, you can design a character – whether it’s a realistic person or a cartoon – and have them show up accurately and consistently in different scenes and situations. Imagine having a unique mascot or character appear in all your ads or content. Many big companies use characters like this, and now you can too easily.

Why Consistent Characters Matter

Having a character tied to your brand helps build recognition and connection with your audience. Think of famous brand mascots; they make a brand more memorable and relatable.

With Midjourney V6's new capability, you can:

• Use a repeatable character in ad campaigns.

• Feature a character in your content like blog posts or social media.

• Create a mascot or brand ambassador.

• Use characters for storytelling in comics or illustrations.

How to Make Consistent Characters in Midjourney V6

Midjourney lets you create images using text prompts. The key to making a consistent character is using a new parameter. It’s quite simple once you know the steps.

Step 1: Create Your First Character Image

Start by asking Midjourney to generate the character you want. Be descriptive in your prompt about their appearance, clothing, and style. For example, you might ask for "a whimsical old gray-haired wizard in a green robe, wearing sunglasses, a long gray beard, smiling, hyper realistic, 4K, --style raw."

Midjourney will give you a few options. Choose the one you like best and upscale it. This gives you a single, larger image of your character.

Want to make character creation even faster and easier? The Midjourney Automation Suite by TitanXT helps streamline this process, allowing you to quickly generate and manage character variations.

Step 2: Get the Image Link

Once you have your upscaled character image, you need to get its unique link. In Midjourney, you can usually do this by right-clicking (or equivalent action depending on how you access Midjourney) on the image and selecting "Copy Image Address" or "Copy Media Link." This link points directly to the image file.

Step 3: Use the --cf Parameter with the Link

Now, create a *new* prompt describing the *situation* or *scene* you want your character to be in. At the end of this new prompt, add the special parameter: [--cf] followed by the image link you copied in Step 2. For example:

"man standing in front of a Lamborghini, 4K, hyper realistic, luxury wealth, --style raw --cf [paste your image link here]"

Midjourney will then generate images for this new scene, using the appearance of the character from the link you provided. They will look like the same character but in the new setting.

Step 4: Repeat for Different Scenes

You can use the *same* original character link with different prompts to put your character in many situations. Want them gambling in Vegas? Partying in Miami? Relaxing on vacation? Just write a new prompt describing the scene and add your character link using [--cf].

This method works well for characters *you create* in Midjourney. It may not work as effectively if you try to use a photo link of a real person (like yourself) for now.

Business Applications for Your Consistent Character

This feature is powerful for anyone trying to build a brand or create content. If you don't want to be the face of your business, you can create a unique character that represents your brand instead.

Think about using your consistent character for:

• Eye-catching ads on social media or websites.

• A unique mascot for your newsletter or blog, like the "Profit Wizard" example from the video.

• Visuals in presentations or explainer content.

Creating a memorable character can help make a complex or traditionally "boring" topic more approachable and help people connect with your brand, similar to how characters are used in the insurance industry, for example.

Want to streamline your process for generating characters and placing them in scenes? The Midjourney Automation Suite from TitanXT can help automate repetitive tasks and manage your character assets more efficiently.

Next Steps

Experiment with creating your first character in Midjourney. Follow the steps to get the image link and then use the [--cf] parameter to place them in various scenes.

Think about how a consistent character could enhance your current projects, whether it's for advertising, content creation, or building a brand identity. This new feature makes it much easier to bring a unique and reliable character to life across all your visual needs.

Ready to seriously speed up your Midjourney workflow, including managing character assets? Explore the Midjourney Automation Suite by TitanXT to see how it can help automate your image generation tasks.